Workflow Automation
Automating business processes through orchestrated workflows
Definition
Workflow Automation involves automating end-to-end business processes by orchestrating sequences of actions across different systems and people.
Detailed explanation
Unlike RPA, which mimics human actions on interfaces, workflow automation uses APIs and integrations to connect systems directly.
It is more robust, faster, and easier to maintain than RPA for processes that span multiple systems.
Tools like n8n, Zapier, and Make allow you to build these workflows visually.
Real-world examples
Lead nurturing
Incoming lead → CRM → Automated email → Sales task
E-commerce order
Order → ERP → Warehouse → Carrier → Customer notified
Why it matters
- End-to-end automated processes
- Robust API-based integrations
- Full visibility across the workflow
- Scalability
Service associé
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